Outdoor
Outdoor
The Big Picture! Fun to conceptualize and design, but challenging in unique ways. Brevity is the true soul of wit here, particularly with billboards. Headline. Image. Logo. That’s the whole story. When you’re driving car at 60+ mph, there’s no way to absorb anything more, so you have to deliver powerful messages with minimal elements.
Red-faced Disclaimer: The digital files with most of our billboard finals were destroyed, so many of the images shown here had to be reconstructed. Basically, they’re comps. So…enjoy the concept/copy and use your abundant imaginations for the picture-perfect visual execution. BTW, the originals were pretty spectacular…sniff, sniff 🙁
Posters
Billboards
![Sundance Spas: "No prescription necessary"2](https://longad.com/wp/wp-content/uploads/2016/04/No-prescription-necessary2.jpg)
![Sundance Spas: The meaning of life](https://longad.com/wp/wp-content/uploads/2016/04/The-meaning-of-life.jpg)
![Sundance Spas: "Now that you rationalized commuting"](https://longad.com/wp/wp-content/uploads/2016/04/Now-that-you-rationalized2.jpg)
![Sundance Spas: Anniversary?](https://longad.com/wp/wp-content/uploads/2016/04/Anniversary.jpg)
![FreshCap Outdoor Billboard: "Stays Fresher Longer"](https://longad.com/wp/wp-content/uploads/2016/04/Stays-fresher2.jpg)
![FreshCap Outdoor Billboard: "Herd the news?"](https://longad.com/wp/wp-content/uploads/2016/04/Herd-the-news2.jpg)
![IMG_2447](https://longad.com/wp/wp-content/uploads/2020/05/IMG_2447-scaled.jpg)
![Gant: "Gift Suggestion"](https://longad.com/wp/wp-content/uploads/2016/04/NO-TIES2.jpg)
![Goldfingers Billboard: All Performance. No Anxiety.](https://longad.com/wp/wp-content/uploads/2016/04/Goldfingers-ad-2.jpg)
![Goldfingers billboard: "What's the worst that could happen?"](https://longad.com/wp/wp-content/uploads/2016/04/Goldfingers-ad-1.jpg)
Questions? Comments? Quotes? Collaboration?
Want to know more? Ask me anything. I’m here to help.